Best Driver Jobs Press Releases

Trucking Industry Press Release

August 24th, 2009

BAYARD ADVERTISING APPOINTED BY SWIFT TRANSPORTATION COMPANY, INC. FOR RECRUITMENT ADVERTISING AND BRAND MANAGEMENT.

New York City, NY, (August 24, 2009) – Bayard Advertising Agency, Inc., an integrated branding and communications agency serving B2B and B2C clients in a broad array of industries, announces its selection as Recruitment Agency Of Record by Swift Transportation Company, Inc.


”The Swift Transportation Team is excited to establish, and foster a long lasting relationship with a best in class company in Bayard. Bayard has proven themselves as an asset with a great track record of performance and innovative thought. Bayard’s unique approach to recruitment advertising and brand management aligns with the new Swift way and our new guiding principles” said Scott Barker - Vice President Safety, Recruiting, & Driver Services.


“The transportation industry is extremely competitive,” notes Louis Naviasky, Bayard’s Chief Operating Officer. “The addition of Swift to our Transportation practice is a strong testament to our work in the sector over the past few years. The fact that Swift values Bayard’s sourcing approach really means a lot to us.”


About Swift Transportation Company, Inc.
Swift Transportation operates a fleet of approximately 17,000 tractors and 48,000 trailers from a network of approximately 40 terminals, hauling freight throughout the US, Canada and Mexico. Swift Transportation remains committed to its mission of attracting and retaining customers by providing Best in Class transportation solutions and fostering a profitable, disciplined culture of safety, service, and trust. For more information on Swift’s Best in Class transportation solutions, please visit www.swifttrans.com, or contact Richard Stocking, President and Chief Operating Officer, at 1-800-800-2200 or by email at Richard_Stocking@swifttrans.com.


About Bayard Advertising
Bayard Advertising is an integrated branding and communications agency that serves B2B and B2C clients in a broad array of industries. Bayard’s online and offline solutions drive results for: educational enrollment; web engagement; real estate, public and private sector recruitment for healthcare, transportation, pharmaceutical and many other verticals. For more information about Bayard Advertising, please visit www.bayardad.com or contact Louis Naviasky, Chief Operating Officer, at 212.228.9400 x 300 or by email at louisn@bayardad.com

http://www.bayardad.com